Text race history for Derek (derekkeiley)

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Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent.

Game Time WPM Accuracy
18634 2020-05-15 23:33:24 66.46 97%
18383 2020-05-13 18:44:45 75.38 98%