Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent.
Game | Time | WPM | Accuracy |
---|---|---|---|
43507 | 2018-10-08 12:45:38 | 109.24 | 98% |
38058 | 2018-05-11 15:02:08 | 118.18 | 99% |
37341 | 2018-05-03 17:27:10 | 111.40 | 97% |
28929 | 2017-11-06 17:15:42 | 94.94 | 97% |
27600 | 2017-09-14 15:12:43 | 100.24 | 97% |