Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent.
Game | Time | WPM | Accuracy |
---|---|---|---|
2309 | 2019-06-23 23:42:32 | 86.90 | 96% |
1806 | 2019-03-19 04:03:14 | 98.33 | 98% |
977 | 2018-11-23 22:00:33 | 89.17 | 97% |