View Pit Stop page for race #387 by kml1584 — Ghost race
View profile for kml (kml1584)
| Official speed | 96.73 wpm (64.01 seconds elapsed during race) |
|---|---|
| Race Start | November 17, 2020 5:11:45pm UTC |
| Race Finish | November 17, 2020 5:12:49pm UTC |
| Outcome | Win (1 of 5) |
| Opponents |
2. skeef79 (84.85 wpm) 4. donnie12 (76.70 wpm) |
| Accuracy | 96.0% |
| Points | 156.38 |
| Text | #3640965 (Length: 516 characters) Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent. |