View Pit Stop page for race #343 by jconne3646 — Ghost race
View profile for Matthew (jconne3646)
| Official speed | 71.58 wpm (86.50 seconds elapsed during race) |
|---|---|
| Race Start | October 9, 2018 3:00:19pm UTC |
| Race Finish | October 9, 2018 3:01:45pm UTC |
| Outcome | No win (2 of 5) |
| Opponents |
1. arrow0ftime (73.34 wpm) 3. phitsuh (58.40 wpm) |
| Accuracy | 97.0% |
| Points | 115.72 |
| Text | #3640965 (Length: 516 characters) Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent. |