View Pit Stop page for race #3053 by opssheesh — Ghost race
View profile for Mahmoud (opssheesh)
Official speed | 63.20 wpm (97.97 seconds elapsed during race) |
---|---|
Race Start | January 12, 2019 11:13:12am UTC |
Race Finish | January 12, 2019 11:14:50am UTC |
Outcome | No win (3 of 4) |
Opponents |
1. jackburst (64.90 wpm) |
Accuracy | 94.0% |
Points | 102.18 |
Text | #3640965 (Length: 516 characters) Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent. |