View Pit Stop page for race #243 by thomaschui0204 — Ghost race
View profile for Thomas (thomaschui0204)
Official speed | 76.52 wpm (80.92 seconds elapsed during race) |
---|---|
Race Start | August 3, 2019 12:39:29pm UTC |
Race Finish | August 3, 2019 12:40:50pm UTC |
Outcome | No win (3 of 5) |
Opponents |
1. sad_kidd (81.62 wpm) 4. bacosca (72.58 wpm) 5. ajaybhadauriya (70.71 wpm) |
Accuracy | 96.0% |
Points | 123.71 |
Text | #3640965 (Length: 516 characters) Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent. |