View Pit Stop page for race #1981 by maxcampman — Ghost race
View profile for Max (maxcampman)
Official speed | 70.14 wpm (88.28 seconds elapsed during race) |
---|---|
Race Start | April 9, 2019 12:25:42am UTC |
Race Finish | April 9, 2019 12:27:11am UTC |
Outcome | Win (1 of 4) |
Opponents |
3. z3us99 (48.26 wpm) |
Accuracy | 98.0% |
Points | 113.40 |
Text | #3640965 (Length: 516 characters) Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent. |