View Pit Stop page for race #1908 by walterhunglong — Ghost race
View profile for Oberyn (walterhunglong)
Official speed | 70.01 wpm (88.44 seconds elapsed during race) |
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Race Start | March 24, 2018 3:59:06am UTC |
Race Finish | March 24, 2018 4:00:35am UTC |
Outcome | No win (5 of 5) |
Opponents |
2. siddharthkurnal (80.22 wpm) 3. kido2976 (76.09 wpm) |
Accuracy | 96.0% |
Points | 113.18 |
Text | #3640965 (Length: 516 characters) Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent. |