Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent.
Game | Time | WPM | Accuracy |
---|---|---|---|
11250 | 2020-03-04 05:26:27 | 160.88 | 98% |
10144 | 2019-06-10 02:45:11 | 163.27 | 99% |
9036 | 2018-12-17 00:35:27 | 130.01 | 98% |