Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent.
| Game | Time | WPM | Accuracy |
|---|---|---|---|
| 11335 | 2018-07-29 17:04:00 | 74.05 | 96% |
| 10738 | 2018-07-17 17:22:00 | 64.04 | 95% |
| 9187 | 2018-06-21 07:04:17 | 56.85 | 95% |
| 7204 | 2018-05-25 23:58:48 | 61.21 | 95% |