Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent.
Game | Time | WPM | Accuracy |
---|---|---|---|
5515 | 2018-04-28 21:50:56 | 101.77 | 97% |
3570 | 2018-01-05 21:20:40 | 96.23 | 97% |
3487 | 2017-12-30 04:51:38 | 91.75 | 96% |
2411 | 2017-11-25 08:04:08 | 90.46 | 97% |
2064 | 2017-11-19 23:35:35 | 87.89 | 96% |