View Pit Stop page for race #2707 by panicswitch07 — Ghost race
View profile for Panic (panicswitch07)
Official speed | 70.72 wpm (87.56 seconds elapsed during race) |
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Race Start | December 8, 2018 4:40:45am UTC |
Race Finish | December 8, 2018 4:42:12am UTC |
Outcome | Win (1 of 5) |
Opponents |
5. jerbear27 (54.66 wpm) |
Accuracy | 97.0% |
Points | 114.32 |
Text | #3640965 (Length: 516 characters) Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent. |