View Pit Stop page for race #262 by mdmim — Ghost race
Official speed | 65.84 wpm (94.05 seconds elapsed during race) |
---|---|
Race Start | September 22, 2020 11:35:40am UTC |
Race Finish | September 22, 2020 11:37:14am UTC |
Outcome | No win (2 of 4) |
Opponents |
1. reysettemart (80.50 wpm) 4. apsylon (59.62 wpm) |
Accuracy | 96.0% |
Points | 106.44 |
Text | #3640965 (Length: 516 characters) Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent. |