View Pit Stop page for race #1254 by jshen13 — Ghost race
View profile for Jeffrey (jshen13)
| Official speed | 65.89 wpm (93.97 seconds elapsed during race) |
|---|---|
| Race Start | September 3, 2017 1:46:10am UTC |
| Race Finish | September 3, 2017 1:47:44am UTC |
| Outcome | No win (2 of 3) |
| Opponents |
1. xdylkay (76.95 wpm) 3. sangi38 (62.41 wpm) |
| Accuracy | 96.0% |
| Points | 106.52 |
| Text | #3640965 (Length: 516 characters) Well, technology is a glittering lure. But there is a rare occasion when the public can be engaged on a level beyond flash - if they have a sentimental bond with the product. My first job, I was in-house at a fur company with this old pro of a copywriter, a Greek, named Teddy. Teddy told me the most important idea in advertising is "new." It creates an itch. You simply put your product in there as a kind of calamine lotion. He also talked about a deeper bond with a product: nostalgia. It's delicate, but potent. |